Usage of Mobile Apps & Impact on Digital Media Growth
According to the reports in 2015, people usually spends more than half of their digital media time on mobile apps. For mobile phone users, they spent around 89% of their total mobile time on mobile applications only. Online shopping is one such field that has generated mobile sales of about 42% through mobile applications. The estimated mobile app revenues all over the world may reach up to 77 billion in the year 2017. Average number of mobile applications used by wide range of users is around 25 with about more than 30 hours spend per month.
If we have to compare between the web & mobile app users, the monthly usage comes out around 30 hours in mobile apps, which is almost 10 times the hours spent on web environments. These days, we have noticed that every businesses you communicate with in our daily life have their own dedicated mobile applications. The usage of mobile apps are expected to increase more with coming years in order to meet the demand & keep pace with the latest technologies. It will not only be beneficial for the consumers using them but also in giving employment to the people working for app development company. The evolving need of mobile application in the market promises a very good career option in mobile app company.
Some of the Latest Mobile App Development Trends
- Enterprise Mobile App development to keep the teams connected and to track key metrics.
- More Applications supporting Cloud technology like One Drive or Google Drive are also in demand to save mobile storage.
- Adoption of mobile application development based on Internet of Things (IoT) technology
- Increase in usage of public Wi-Fi & hotspots will increase Location-based mobile applications
- Mobile Commerce Applications for the purpose of online transactions, bill payments, shopping, etc.
- Mobile Games app with more advanced features like multiplayer rather than single-player mode.
Well, we can definitely see the emerging growth of mobile applications and the companies should focus on building their own application, if they have not build one yet. It is the most easy way to reach consumers and to promote business. What are you waiting for? Contact the best Mobile App Company today itself to bring your ideas to reality.